According to Hootsuite, “LinkedIn is the world’s premier business network with 722 million users as of January 2022. 25% of all American adults use LinkedIn, and 22% of those use it every single day” LinkedIn is popular with 45-55 year olds with millennials growing their presence and is currently in a period of growth. This shows just how important it is to have a LinkedIn presence for your organization in 2022. LinkedIn has the power to increase your brand awareness and community engagement through its search and networking capabilities. Here are 5 reasons why your company should consider utilizing LinkedIn:
LinkedIn is truly a one-of-a-kind platform that has the potential to take your organization to the next level. Flyer Consulting recommends highly considering joining LinkedIn for your organization in 2022 if you haven’t already. Stay tuned for more tips on how to optimize your LinkedIn profile in a later post!