Introducing our first blog series… social media for beginners! In this series, we will give an overview of the features offered by each platform and which platforms may be best for your organization.
In this series, we will be providing an overview of the following platforms: LinkedIn, Instagram, and Facebook. According to this research, ⅔ of B2C marketers (businesses marketing to customers) share that Facebook is their most effective platform, with LinkedIn being very popular for B2B marketers (businesses marketing to businesses) and Instagram slowly growing its role within marketing strategies.
Through this series, we hope to make your decisions easier when choosing the right platform for your organization. Following this series, later blog posts will also include best practices for each platform to help your organization best utilize each platform for growth. In the meantime, check out our social media microsolution to learn about all the different platforms offered.